KOR WATER Announces Thirst for Giving™ – Special Edition Collection
Fountain Valley, California (November 13, 2009) – Continuing on its mission to celebrate and protect water, KOR Water announces a new line of specially designed KOR ONE HydrationVessels inspired by its charitable donation program, Thirst for Giving™. The limited-release,“Thirst for Giving™ – Special Edition” collection will feature artistic interpretations of the fourenvironmental causes the program represents.
In an effort to raise additional funding for Thirst for Giving™, five dollars from the sale ofeach the Special Edition vessel will go towards the program and the select non-profits itsupports: The Algalita Marine Research Foundation, Blue Planet Run, The ContainerRecycling Institute and The Wetlands Initiative.
“The people at KOR prove that a company with a conscience can succeed in providing adurable, fashionable, high quality product that not only is good for the environment, it gives back to protecting the environment as well,” said Susan Collins of The Container Recycling Institute.
Each KOR ONE color in the new collection will have a unique nature-inspired motif viewed through the front of the vessel that invokes the spirit of the cause it represents:
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“We’re excited to bring these important water causes to life through the KOR ONEHydration Vessel”, states Eric Barnes, Founder & CEO of KOR. “Our consumers arepassionate, water advocates, and the Special Edition line captures the beauty of waterand wonderful life it supports.”The Thirst for Giving™ – Special Edition vessels will be available for purchase November 17 at KorWater.com. Learn more about the special meaning behind the new designs at www.KorWater.com/tfg.
ABOUT KOR WATER
KOR Water believes passionately in the importance of clean water - to human health and to the health of our planet. We also
believe in the power of design to inspire and motivate. At KOR, our mission is to deliver sustainable personal hydration
solutions. We acknowledge the serious waste problem that bottled water creates and believe the only real solution is change.
Change requires a complete redesign of the hydration experience. We call it Water ReDesigned™ and the KOR ONE Hydration
Vessel is just the beginning. For additional information please visit www.korwater.com.
CONTACT INFORMATION
Jessie Bender
Denny, ink
435.640.9338
j.bender@mac.com
