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The World Water Council reports that within the next fifty years, the world population will increase by 40 to 50%. This population growth - coupled with industrialization and urbanization - will result in an increasing demand for water and will have serious consequences on the environment.




To help fight this crisis, KOR has partnered with Blue Planet Run, a non-profit dedicated to bringing the global community together to provide safe drinking water to the billion people around the world in need. Blue Planet Run tells us it takes as little as $30 to provide one person with a lifetime of safe drinking water. With every purchase of a KOR One bottle, you help support Blue Planet Run's critical mission. Learn more about Blue Planet Run.

"Blue Planet Run is thrilled that KOR Water recognizes how important safe drinking water is to every aspect of human life and is taking the lead in making change happen. Our partnership will fund safe drinking water projects around the world, where as little as $30 can give someone a lifetime of safe drinking water."
-Lisa Nash, CEO, Blue Planet Run

The statistics are startling:

  • 1.1 billion people in the world do not have access to safe drinking water, roughly one-sixth of the world's population.
  • 2.2 million people in developing countries, mostly children, die each year from diseases associated with unsafe drinking water, inadequate sanitation and poor hygiene.
  • 50% of the world's hospital beds are filled with people suffering from water related illnesses.
  • Women in Africa and Asia walk about 6 kilometers (3.7 miles) just to collect water.

Check out these other great resources to learn more about the global water crisis

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